Branding for public institutions and non-profits
Braind creates identities and communication for public institutions, cultural organisations and non-profits. Our work includes the Armenian State Symphony Orchestra and the Central Shirak Local Action Group, and Braind names COAF among its clients.
What public sector and non-profits brands need to get right
Serving everyone
Public communication has to be clear and accessible to every citizen, in plain language.
Heritage and change
Institutions need to look current without losing what makes them trusted.
Many stakeholders
Approvals involve boards, ministries and donors. A clear process matters as much as the design.
Public sector and non-profits work
Also named among Braind’s clients COAF
Services for public sector and non-profits
All servicesBrand strategy
Who you serve, why you’re different and what you promise, settled before a single logo is drawn.
Brand identity
Logo, type, colour and imagery designed as one system, recognisable from a business card to a billboard.
Brand guidelines
Your brand rules and files in a Braindbook®: web-based guidelines that stay current and searchable.
Content strategy & production
A content plan and a steady flow of photo, video and copy, made to your brand standards.
Common questions
Does Braind work with government and non-profit organisations?
Yes. Braind’s portfolio includes the Armenian State Symphony Orchestra and the Central Shirak Local Action Group.
Can Braind provide brand guidelines for an institution?
Yes. Braind delivers guidelines as a Braindbook®, a web-based brand guide that stays current.